SEO is one of the best ways to drive traffic to your website
Search engine optimization is vital for new customer acquisition
SEO ensures your site ranks high enough in internet searches
SEARCH ENGINE OPTIMISATION
SEO is one of the best ways to drive traffic to your website. We find out your brands current ranking based on your existing key words, keep your website up to date with relevant content and optimize web pages on your website, by treating them as separate independent pages (tuning individual web pages to particular keywords)
OPTIMIZING EVERY PAGE
1. Content, the theme that the website has, the text on the page, titles, descriptions used, videos, images and key words.
2. Performance, how fast is your website and does it work properly?
3. Authority, what level of influence your site has, do other sites use your website as a reference or reference the information that is on it.
4. User experience, the look of the site, ease of navigation through the site and mobile/tablet optimisation
5. Bounce rate, the percentage of visitors who go to the site and bounce (leave the site) instead of continuing to view other pages within the same site. Bounce rate measures the effectiveness of your website in encouraging visitors to continue with their visit. In e-commerce sites there is a correlation with the purchase conversion rate provided the bounces are considered to represent the number of visits where no purchases were made
Search engine optimization is vital for new customer acquisition. Most internet users don’t scroll beyond the first or at most the third page of an internet search. SEO ensures your site ranks high enough in internet searches, that means aiming to be on the first page, in front of the right people.
Social media marketing is one of the three pillars of a successful SEO (search engine optimization) campaign. Knowing when internet users access which social networks at which times gives your brand invaluable maximum exposure
In order to optimise you sites SEO we do a word analyses, checking which key words are used by your customers, when searching the net. Lastly, we do what is called basic SEO construction, we design and label your site using basic SEO practices, so that when your kind of business is searched for on the net it ranks high and it is recognized. Failure to incorporate SEO or compromising this process on your site, results in your site not ranking highly and not being recognized on search engines
SOCIAL MEDIA MARKETING
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